The Power Of 4 U’s In Your Copywriting, Marketing And Ad Copy Making More Money The Easy Way!
The Power Of 4 U's In Your Copywriting, Marketing And Ad Copy Making More Money The Easy Way! By: Sandi Krakowski When you sit down to write one of your first advertising campaigns there is a 'compass' that will create better conversions, more repeat business and referrals. It's the power of the 4 U's in all of your marketing and copywriting. Let's walk through the 4 U's in such a way that you'll never forget. It will become easier than ever for you to direct your focus with every campaign you write. The first "U" is the word urgent. You must solve a problem, concern or challenge with your product or service. It must be a problem that is urgent, one that is demanding a result NOW! What urgent, pressing problem do you [...]