Blog – Page 216 – Sandi Krakowski, The Small Business Mentor

“The Influence Of Your Website On Your Profits”

"The Influence Of Your Website On Your Profits" By: Sandi Krakowski The page opened and I was instantly confused. Advertisements for vitamins ran along the right hand side of the website. At the top was a picture of someone who looked almost tense, smiling but not natural. The message on the header said, "Empowering This Generation For A Healthy Life" and the first opening article was on creating a Wordpress website. The business owner was using Wordpress for their website presence, which I can typically tell in the first 2 seconds I am on a page. Score to the positive. The topics that ran along the left had side varied from meal planning to lead generation to free traffic to EFT stress relief. Further down the right hand side I saw a banner for [...]

By Sandi Krakowski|Blog, Coaching, Email Marketing, List Building, Marketing Points, Offline Marketing, PPC, SEO, Social Media, Wordpress|Comments Off

“How To Take Action Everyday In Your Business, Without Growing Weary, Overwhelmed Or Exhausted”

"How To Take Action Everyday In Your Business, Without Growing Weary, Overwhelmed Or Exhausted" By: Sandi Krakowski Today is my son's birthday! He is 17 years old. Justin is an action taker. He rarely puts off until tomorrow what can be done today. He gets the job done and does it excellently. I have no idea where he gets that! Currently he's running my shipping department. We're outgrowing the ability to ship everything on our own. Now, he's learning how to work with our new distribution center to make sure all orders are transferred from our shopping cart to them, flawlessly. He can handle it and loves to! Just like my 22-year-old son who ran my shipping dept for our kitchenware store when he was 14 years old! As I write this article today, we had [...]

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Getting Your Customers To Enjoy Spending Their Money With You

Getting Your Customers To Enjoy Spending Their Money With You By: Sandi Krakowski A question came up in the middle of the first day at our live event that I was just waiting for. The subject of money. Your customer's money. This business owner was struggling to maintain her value in the marketplace and wanted advice on how to do deal with client's who don't want to pay for anything or always want a deal. Low-balling is what many business owners call it. This is not the first time I've been asked this question. Having sold multiple millions of dollars in products through the last 14 years, collecting money from my clients has quite honestly never, ever been a problem for me. Believing they don't have any money and I should just give my [...]

By Sandi Krakowski|Blog, Email Marketing, List Building, Offline Marketing, PPC, SEO, Social Media, Wordpress|Comments Off

What Does Bodybuilding, Venice Beach, Homeschooling And Your Business Have In Common?

What Does Bodybuilding, Venice Beach, Homeschooling And Your Business Have In Common? By Sandi Krakowski Have you ever visited a new city, picked up your rental car and then you take off with the wind in your hair, the sun coming through your sunroof headed for some well deserved rest and relaxation? As you pull out of the airport parking garage you stop at the first stop sign and then begin to go over all the things you read on the internet. Mr. Traveling Expert #1 said that you should take this route and then go left to that because it will save you loads of time and a ton of headaches. You're reminded of Mrs Traveling Expert #2 who said that sticking to the well worn path was the best advise in this [...]

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