PPC – Page 7 – Sandi Krakowski, The Small Business Mentor

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WordPress For The Business Owner

Blog, Coaching, Coaching, Email Marketing, List Building, Offline Marketing, PPC, SEO, Social Media, Wordpress

WordPress For The Business Owner

Wordpress For The Business Owner When you bring your business online the first thing you'll need is a website. The top choice of over 10,000 sites on the Intra-net is WordPress. The most influential people and companies in the world are using WordPress. No small wonder it's the most universal online publishing platform in the world. Maybe you didn't realize that eBay, Oprah and even the Whitehouse uses WordPress for their website. Just take one look at the thousands of companies listed at http://www.wordpress.org and you'll see that if you aren't built in WordPress- you'll want to switch fast! I've had clients tell me that some web designers and graphic designers advised them against WordPress. The only reason this would occur is if a person didn't know how to edit and refine [...]

By Sandi Krakowski|Blog, Coaching, Coaching, Email Marketing, List Building, Offline Marketing, PPC, SEO, Social Media, Wordpress|Comments Off

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Loving Your Customers Is Good Business

Blog, Book, Classes, Coaching, Email Marketing, List Building, Offline Marketing, PPC, SEO, Social Media, Wordpress

Loving Your Customers Is Good Business

Loving Your Customers Is Good Business By: Sandi Krakowski Loving your customers is about service, not sales. Like most people, I hate to be sold to, but if you serve me better than the shop down the street does, I’m coming back to see you again and again. I’ll even pay more for the same product because you make me feel valued. Loved, even. Here’s an example. I recently bought two cars from the same local car dealership, two months apart. The first purchase was like doing business with a longtime friend. The staff welcomed us, and everybody made sure we were taken care of. The salesman queried us about our needs and preferences, explained features and options we weren’t aware of, and answered our questions. We felt like our purchase was the most important one [...]

By Sandi Krakowski|Blog, Book, Classes, Coaching, Email Marketing, List Building, Offline Marketing, PPC, SEO, Social Media, Wordpress|Comments Off

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Updated October 2012 WordPress Plugin List

Blog, Classes, Coaching, Email Marketing, List Building, Offline Marketing, PPC, SEO, Social Media, Wordpress

Updated October 2012 WordPress Plugin List

October 2012 WordPress Plugins Update List My team and I put together an updated list of all active plugins you should have on your WordPress site. Because things change regularly and we are VERY serious about serving our clients, every month we'll be updating this list and giving YOU, our clients a free training. Enjoy! Sandi Krakowski Add From Server – Allows you to import media an files into the Worpress uploads manager from the Webservers file. By:Dion Hulse Akismet – Check comments again spam and other robots you don't want polluting your website. By:Automattic Aweber Comment Optin - With this plugin, you now have the ability to add a simple checkbox and message to the end of your comment forms to allow your users [...]

By Sandi Krakowski|Blog, Classes, Coaching, Email Marketing, List Building, Offline Marketing, PPC, SEO, Social Media, Wordpress|Comments Off

Why Most JV “Joint Venture” Marketing Is Like Prostitution & How To Build A Big Business With Loyal Clients

Why Most JV "Joint Venture" Marketing Is Like Prostitution & How To Build A Big Business With Loyal Clients By: Sandi Krakowski One of the greatest things Steve Jobs did so well was create loyal followers. As a devoted Apple fan myself I always chuckle when I run to get the latest product launch, knowing full well that I will be a beta- tester because all of their products get tested by customers and not geeks locked up in a test room. It doesn't bother me that there will be an update released and I'll need to install it and back up my machine to do so. Apple has won my loyalty. They've never done me wrong. Interestingly enough I've never been pitched by a competing vendor or business partner through Apple's email [...]