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A Real Change. TV- Innovation For This Generation: How to build a big business online!

    Innovation For This Generation: How to build a big business online! We are heading into my "Scientific Marketing Lab" today where I'm reviewing a company I just learned about. I will be looking at their marketing plan that is not only innovative but extremely creative as well! Grab your pen and paper, we're talking about TheDryBar.com and the impact a blow dryer and blow outs had on a small business! I'm also sharing why this is so innovative in today's culture of quick, fast and easy! Listen in as I'll teach you how to look at the way things were done 30, 40 or even 50 years ago. You'll hear how you can innovate and create something unique for today's market! I hope you enjoy today's episode! Let's get started NOW!!  With love, Sandi Krakowski   P.S. Check [...]

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WordPress For The Business Owner

    Wordpress For The Business Owner    When you bring your business online the first thing you'll need is a website. The top choice of over 10,000 sites on the Intra-net is WordPress. The most influential people and companies in the world are using WordPress. No small wonder it's the most universal online publishing platform in the world.  Maybe you didn't realize that eBay, Oprah and even the Whitehouse uses WordPress for their website. Just take one look at the thousands of companies listed at http://www.wordpress.org and you'll see that if you aren't built in WordPress- you'll want to switch fast! I've had clients tell me that some web designers and graphic designers advised them against WordPress. The only reason this would occur is if a person didn't know how to edit and refine [...]

By |Blog, Coaching, Coaching, Email Marketing, List Building, Offline Marketing, PPC, SEO, Social Media, Wordpress|Comments Off on WordPress For The Business Owner
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Loving Your Customers Is Good Business

  Loving Your Customers Is Good Business By: Sandi Krakowski Loving your customers is about service, not sales. Like most people, I hate to be sold to, but if you serve me better than the shop down the street does, I’m coming back to see you again and again. I’ll even pay more for the same product because you make me feel valued. Loved, even. Here’s an example. I recently bought two cars from the same local car dealership, two months apart. The first purchase was like doing business with a longtime friend. The staff welcomed us, and everybody made sure we were taken care of. The salesman queried us about our needs and preferences, explained features and options we weren’t aware of, and answered our questions. We felt like our purchase was the most important one [...]

By |Blog, Book, Classes, Coaching, Email Marketing, List Building, Offline Marketing, PPC, SEO, Social Media, Wordpress|Comments Off on Loving Your Customers Is Good Business
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Updated October 2012 WordPress Plugin List

  October 2012 WordPress Plugins Update List       My team and I put together an updated list of all active plugins you should have on your WordPress site.  Because things change regularly and we are VERY serious about serving our clients, every month we'll be updating this list and giving YOU, our clients a free training.    Enjoy! Sandi Krakowski         Add From Server – Allows you to import media an files into the Worpress uploads manager from the Webservers file. By:Dion Hulse     Akismet – Check comments again spam and other robots you don't want polluting your website. By:Automattic Aweber Comment Optin - With this plugin, you now have the ability to add a simple checkbox and message to the end of your comment forms to allow your users [...]

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