Wh at You Need To K  now About Google’s Panda 3.9 Update And Your Blog 

By: Sandi Krakowski

Posted on Twitter- July 24, 2012

    The newest update of Panda and even Penguin should NOT concern an active blog that is using the A Real Change model.

We teach fresh content, warn publically against self-replicated websites and urge often to stay away from plugins that self-populate your blog, including fancy article sites and those that claim they can give you ‘experts content’ with one click of a mouse.

The  checklist below will keep you on task and above aboard when it comes to Google and any changes they may choose to implement.

BIG KEY– our entire model is built around fresh, relevant content. If you do what we teach, you won’t have problems with Google. If you seek to implement BlackHat coding tricks, backlink  strategies that buy you a bunch of traffic and links and hope to get greater results by 'creating tricks' or even if you use social media only sporadically and you thought it was a fun idea to BUY your followers so you could look bigger…. You are in big trouble. Clean it up now!

#1- Linkage cleanup– if you ever paid anyone to create backlinks and inbound links for you from so called ‘large volume sites’, to your blog, your videos or content in any way- CLEAN that up immediately. Typically you’ll see in Google Analytics it comes from a one spout and isn’t helping you at all!  Getting 250,000 hits in a month with visitors (or robots!) that leave in 30-60 seconds is NOT helping, Google will frown and penalize such practices. False link building is NOT prosperity and it will not help you.

#2- No 3rd party self-populating plugins– If you are using any plugins to self-populate your blog, add content automatically or in any way to send content to your site from article sites, article houses or places where you ‘gather’ experts content- cut that off NOW.  Google frowns on this and many times you’ll be connected to sites that are being penalized, therefore penalizing your site.  Do your homework, work hard, quit looking for ‘good content’ quick fixes. 

#3- FRESH CONTENT- you can’t go wrong with fresh content. You can keep the monsters of doom off your blog and video channels if you simply will do the work. It’s like a good workout, cutting corners will eventually cut you off! Do the work and you will see, as tens of thousands of our clients have, RESULTS that last and outlast your competitors who are seeking a quick fix “Woohoo I have a site” fast secrets that produce no results.

#4- Hyper-link nightmare- Quit building a ton of links outside of your blog, going to multiple sites per article and creating a lack of focus. There’s no need to link to 6 other websites to make you look valid. Sure, link to someone, give credit but GONE are the days that a good ranking article is tied to multiple links over and over again within an article that is not keeping your clients focused and on task with the content they are reading. It's as silly as keyword stacking (which will get you blacklisted FAST by Google)…. building links merely so you look better doesn't create engaged readers. 

#5- Social Media Black Hat tricks- Yes, there are such a thing. Buying followers does not create good pure engagement. The bottom line?  Good content and solid engagement is what creates RESULTS. Build your following step by step. Create good relationships and be WORTHY of following and engaging with. IT WORKS. 

We at A Real Change International, Inc have 50% engagement on our Facebook page with a community of 32,000 who are like-minded people talking with one another, every single day. We’ve done the same thing with our blog…… the good ole fashioned way

We served when others tried to cut corners; we helped when others refused; we got the best of help while others still tried to do it the ‘cheap way’ outsourcing to people who have no skill.  

WHY am I telling you this? Because this is exactly what we teach our clients and the REASON we can say that if you follow what we do and what we teach, you too can see the ridiculous results our clients are getting.

Fresh content- pure engagement = a business you AND Google will love! 🙂

With love,

Sandi Krakowski