Should Your Business Use The New Facebook Messages Feature On Your Page
Should your business or brand being using Facebook's new "MESSAGES" feature for customer service? Recently Facebook began to monitor how often brands respond to messages. This is great for a local business, but for most small business owners online who use a blog and a page to build their brand it can have negative impact to engagement and closing sales. My personal opinion on this is simple: REMEMBER direct response marketing. If 20 people see how you respond to a customer publicly on your page vs you writing someone privately by message, you can earn trust and win a new customer, quickly. One of the biggest downfalls in the age of social media is when brands simply don't interact with customers on their page. SHOW you are the host or hostess with the mostest! [...]