September 2013

What the iPhone 5s means to you as a marketer

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  When Apple revealed their iPhone 5s would have a 64 bit processor I felt like the world stood still for a few minutes. I remember when laptops first got that processor. I began to see a brave new mobile world where smartphones and pad devices had processors that were FASTER than the MacBookPro.   To be honest with you, I don't think that's too far off. I believe we will see a day when our mobile devices will be FASTER & more robust than our laptops.   It's NO JOKE that the major marketers in the world are PREPARING for a huge mobile world!   Apple's 64 Bit Processor Mark Zuckerberg creating Internet.org to get the internet to every home Google building Fiber Hoods so we have WiFi anywhere we are at   [...]

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I Scream For Ice Cream! Fun Product Review

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I Scream For Ice Cream! Fun Product Review Today I thought I'd do something fun! A product review on ice cream! Face it... ice cream is a bliss that makes all the difference in the world. Sing it with me, "Thank you GOD for ice cream!"   Recently as I was watching my FAVORITE television show, "The Profit" which is on CNBC I saw the incredible Marcus Lemonis, the star of the show, go into a company and do incredible things to take it to the next level. You can see that episode clip here. A family-run ice cream company gets help from a billion dollar business owner. It was amazing! Mr Green Tea really caught my eye. Because I am all about supporting and helping small businesses, I thought I'd do my personal [...]

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On The Anniversary Of 9/11

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    Today, on the anniversary of 9/11, I have one word for you:  #ROAR This word isn't for just the USA. It's for us all. It's time to stop holding your tongue, stop trying to be safe, stop working so hard to not rock the boat! YOUR destiny is tied to freedom for someone else! People are watching. Will you rise up? Or will you shrink back? Will you forget you have a CHOICE? Always letting everyone push you past the breaking point? It's time to dance through the fire! It's time to #ROAR! Be louder than the lion about it! YOU are a Champion and it's time for the world to hear you roar! Roar with hope! Roar with life! Roar past all the things that have held you back, all the [...]

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78% Of Facebook US Users Are On Mobile Devices

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    Facebook has begun to reveal statistics of not only it's users, but what device they are using, what country they are from and more. It's a direct response marketers dream come true!  More than 469 MILLION users on Facebook are connected through mobile devices and they are engaging, logging in regularly and they are not going away! Yesterday I was speaking to a VP of Marketing at a company I'm going to be helping with their PPC ads, their Facebook, Twitter and InstaGram.  Now get this, they are a MULTI BILLION dollar brand. They do NOT lack profits. They employ over 4000 people. Yet the thing they need the most help with is bringing that culture into the social media space. We'll be working together to not only do this well, but to create an INFERNO [...]

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