Ok, get ready. I’m gonna vent. I’m gonna let off some steam and call it like it is.
If one more person writes a so-called ‘expert’ article about WHY people need to post less for their engagement to go up, I think I’ll report them. To who? I have no clue! But it irritates me! Because it’s not helping anyone to make more money, pay off debt, build a bigger business or create the life of their dreams! Some of these authors really don’t like to create content and they’d prefer to just post less. So they create a ‘system’ out of posting less and mislead a LOT of innocent people.
These so-called experts really have no engagement, or it’s so low I wonder why they are even writing about this topic at all! Don’t believe me? Well, check them out YOURSELF on FanPageKarma! It’s accessible to everyone and anyone. The next time YOU buy a class from someone promising to increase your engagement, blow up your ROI and help you make more money, just check out their page for yourself, FIRST.
A lot of people build pages on Facebook but have NO intention whatsoever of interacting with their fans. It’s the old-school method of internet marketing. But with social media and the community growth of Facebook, even Mark Z is showing that RELATIONSHIP is key to your ROI. It’s also key to your ENGAGEMENT. How often you post will DICTATE how often you can have relationship.
One of the biggest things that made us cutting edge and caused our engagement to go through the roof is that we post MORE often. Just like publishing companies do. Corporations like Time and Inc and Entrepreneur, along with CNN, National Geographic and others all post a minimum of every 15 minutes. Did you see that?! Yes. I said EVERY 15 minutes! So when I came on social media, I didn’t snuff out info from other so-called social media influencers. No, actually I flat out IGNORED THEM and paid attention to people who actually publish CONTENT for a living. Then I modeled what they do!
And…. it’s paid me handsomely! SO much so that my Facebook page is now worth more than $700,000 PER DAY because of our content, engagement and the quality of followers we attracted.
I never guessed my way through. I used good old fashioned direct response marketing tactics that worked in my career for radio, tv, magazines, and more. It worked on social media because people are people and I KNEW that if I went in the stream of CONTENT creators rather than so-called influencers I’d be a ‘thought leader’ in no time. And it worked.
If you’re running a small business and want to build a HIGHLY ENGAGED Facebook page that you can use for your business AND to get speaking gigs, high-paid endorsements, book deals and more I highly recommend you start with one of these two classes:
1- Facebook Pages For Direct Sales (even if you’re not in direct sales this gives simple steps you can take today to increase your reach and your cash)
2- Facebook Ads 2.0 (be sure to take this class and DO NOT miss the bonus content!)
Remember, always study who you are learning from! The info is right there on FanPageKarma for you to see. 🙂
With love,
Sandi Krakowski